When it comes to SEO services, choosing a good provider is one of the essential success factors. Moreover, you should be aware that link building done wrong can severely affect your website’s visibility in search. The use of black hat methods and techniques, for instance, can get you banned from search, forcing you to abandon your website completely and start a new one from scratch. These being said, let’s see what you should consider when searching for a good Los Angeles SEO company (http://www.digitalgreentea.com/).
The ability to perform top-notch keyword research is essential. Furthermore, if you target the local community in Los Angeles, your SEO provider has to be able to find the most lucrative keywords at a local level as opposed to global search terms. By asking all candidates to describe their keyword research process, you can assess their capability to find those hidden gems that would bring you a steady flow of highly converting organic search traffic.
Transparency is of utmost importance, particularly when it comes about link building campaigns. You need to know how these inbound links are going to be acquired, and what are the criteria for selecting potential websites to contact for linking inquiries. According to Google’s guidelines for webmasters, you should seek for links from websites with good authority, written in the same language as your website, and operating in a related niche or industry. If you run a food truck business, for instance, you shouldn’t chase inbound links from yoga or fitness websites, as they may actually do more harm than good. Knowing all these, you need to know right off the bat what your SEO agency is going to do to acquire high-quality links. In addition, as tracking is also very important, you should make sure your agency is going to send you periodical reports so that you can measure the effectiveness of their activities and tactics.
As a good rule of the thumb, you should stay away from all Los Angeles SEO contractors who promise you the top spot in Google for specific search terms. As Google’s algorithms are confidential, nobody can actually make such promises, because the SERPs are beyond their control. Honest SEO professionals avoid making such promises to their clients. Nonetheless, they do everything in their power to deliver excellent results.
Client reviews can help you understand what to expect from various Los Angeles SEO companies. If the firms on your shortlist have Google My Business pages, you may be able to find such reviews on these pages. If they don’t, you can always contact them and ask for a few references of their former or actual clients. Getting in touch with other business owners using the same services is the easiest way to find out whether an SEO company is as good as it claims. Perhaps you can ask other Los Angeles business owners to recommend you their SEO agencies so that you can take a closer look into their services. If you do your homework well, you’ll benefit from a virtually endless stream of high-quality traffic from Google and other search engines, so take care when you make your final choice.